Privacy Policy

Scope of this Policy

At Brindy Silk, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website or make purchases from us. We are based in Canada and sell our products globally, including in the United States. Additionally, we utilize various online platforms for advertising and marketing purposes, including Google, Facebook, Instagram, TikTok, Threads, and others. By accessing our website or using our services, you consent to the terms outlined in this Privacy Policy.

Information We Collect

When you visit our website or interact with our online platforms, we may collect certain information about you. This may include:

1. Personal Contact Information: such as your name, email address, shipping address, billing address, phone number, and payment details.
2. Demographic Information
3. Browsing Information: such as your IP address, browser type, operating system, and device information.
4. Cookies and Tracking Technologies: We may use cookies, web beacons, and similar tracking technologies to enhance your browsing experience and collect information about how you interact with our website and advertisements (web traffic logs), electronic newsletters,etc.
5. Order Information:Information about your purchases of products or services; delivery data.
6. Other Information that you provide to us:Survey responses, communication via email, form submitting, content you provide including photos, reviews, statements or comments.

How We Handle Your Information

At Brindy Silk, we are committed to handling your personal information with care and transparency. We adhere to data protection laws and principles to ensure that your data is used lawfully, fairly, and responsibly. Here’s what you can expect:

1. Lawful and Fair Use: Your data will be used in a lawful, fair, and transparent manner, respecting your rights and privacy at all times.
2. Limited and Relevant Purposes: We collect your information only for specified purposes that we have explained to you. We do not use your data in ways that are incompatible with these purposes.
3. Accuracy and Updates: We strive to keep your information accurate and up to date. We will take reasonable steps to ensure that the data we hold about you is relevant and reflects your current circumstances.
4. Storage Limitation: Your information will be kept only for as long as necessary to fulfill the purposes we have disclosed to you. We regularly review and securely dispose of data that is no longer needed.
5. Security Measures: We maintain appropriate security measures to protect your data from unauthorized access, disclosure, or misuse.

How We Use Your Information

At Brindy Silk, we utilize the information we gather for a variety of purposes, including but not limited to:

1. Order Processing and Fulfillment:Your information is utilized to process and fulfill the orders you place with us, ensuring prompt delivery of your products. This involves handling payments, order fulfillment, and managing overall business operations. Additionally, we utilize this data for service communications and recruitment activities where applicable.
2. Customer Interaction:We engage in communication with you concerning your purchases, providing updates on order status and delivering customer support to address any inquiries or issues you may encounter.
3. Personalized Website Experience:By analyzing your personal information, we enhance our services, comprehend customer preferences, and identify purchasing trends. This data empowers us to customize our services to your specific preferences, offering personalized recommendations and tailored experiences aligned with your interests.
4. Service Enhancement:Through website functionality improvements and enhanced marketing strategies, we optimize the effectiveness of our services. This ensures a seamless browsing and shopping experience, tailored to your preferences for maximum satisfaction.
5. Traffic Analysis and User Insights:We examine website traffic and user behavior to gain insights into product and service utilization. This valuable information aids us in refining our offerings and improving customer satisfaction.
6. Marketing and Promotion:Engaging in marketing and promotional endeavors, we actively promote our products to you. This involves crafting marketing content, delivering promotional communications, and tailoring advertisements on our website and third-party platforms. We may collaborate with business and advertising partners to achieve these objectives.
7. Legal Compliance and Fraud Protection:Your personal information is vital for safeguarding our services, assets, and business operations. Additionally, it ensures compliance with legal obligations and regulatory requirements, protecting against security threats, fraudulent activities, and unauthorized access to your data.

At Brindy Silk, we are committed to using your information responsibly and in accordance with applicable laws and regulations. If you have any questions or concerns about how we use your information, please feel free to reach out to us.

Impact of Providing Information

If you choose not to provide certain information when requested, we may not be able to provide you with the full benefits of our services or fulfill our contractual obligations to you. We rely on your cooperation to ensure that we can effectively deliver our products and services.

At Brindy Silk, we are committed to safeguarding your privacy and ensuring that your personal information is handled responsibly and in accordance with applicable laws and regulations. If you have any questions or concerns about how we use your information, please don’t hesitate to contact us.

Disclosure of Information

We may share your information with third-party service providers who assist us in operating our website, processing payments, fulfilling orders, and delivering marketing communications. Additionally, we may disclose your information as required by law or in response to legal requests or investigations.

Data Security

We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. However, please be aware that no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Your Choices & Privacy Rights

At Brindy Silk, we strive to make it simple for you to manage your preferences regarding the use of your information. You have the right to access, update, or delete your personal information at any time. You may also opt out of receiving marketing communications from us by following the unsubscribe instructions provided in our emails or by contacting us directly.

Opting Out of Marketing Communications: If you prefer not to receive marketing communications from us (such as emails, physical mail, or text messages), or if you wish to opt out of future direct marketing, you have several options:

* Utilize the unsubscribe or “opt-out” feature available in the communication (for email and text messages).
* Complete the Opt-Out of Postal Marketing form available HERE.
* Manage your marketing communication preferences by accessing your account on our website.
* Contact us directly using the details provided at the end of this policy.

**Please note that all electronic marketing and promotional communications (such as email and text messages) from us will include an option to unsubscribe from future communications.**

For existing customers of Brindy Silk (those who have previously purchased products or discussed potential purchases), we may send direct marketing communications regarding similar products or services without explicit consent. However, you will always have the opportunity to opt out of receiving such communications when we collect your personal information for this purpose. Additionally, you can opt out of receiving these communications at any time, as outlined above.

Ad Choices: You have options to control the information collected for online advertising:

* Adjust cookie settings in your browser or mobile device to disable cookies, although this may impact certain website features. * Explore opt-out choices offered by industry organizations such as the Network Advertising Initiative, the Digital Advertising Alliance, and the European Interactive Digital Advertising Initiative. * Use our cookie settings menu or contact us directly to manage your preferences.

**Please note that exercising these options may result in non-personalized advertising. Other companies may still display personalized ads to you even after adjusting your preferences.**

**Deleting cookies may also erase your opt-out preferences.**

Do Not Track: We respect the Global Privacy Control signal for U.S. residents. However, we do not honor “Do Not Track” signals due to the absence of a formal standard. To learn more about enabling the Global Privacy Control, visit: https://globalprivacycontrol.org/#download.

Rights Based on Jurisdiction: Depending on your location or residency, you may have specific rights regarding your personal information. Please refer to the “Privacy Disclosures for Specific Jurisdictions” section below. Feel free to contact us to exercise your rights.

Updates to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We encourage you to review this Policy periodically for any updates.

Contact Us:

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at support@brindysilk.com with Subject line: Privacy Policy Concerns.

Last Updated: June 22, 2024